Why it exists
People who grab a free guide are interested but not ready to buy, and they sign up on any day, not on a webinar schedule. This drip keeps in touch with them on a timeline that starts when they opt in.
How it works
- There is no built-in ladder here. Every message is a custom step you add.
- For each step, pick text, email or both, and how long after the opt-in it goes out, or a weekday and time.
- Insert first name and the guide's title with the chips, and choose who gets it, such as people who attended a past webinar.
- Pause, resume or delete a step at any time. Messages already sent stay on record.
Works with
- Lead magnets: the guides whose opt-ins start this drip
- Confirmation page: the thank-you page right after the opt-in
- Contacts: each recipient is a contact
Common questions
When does someone stop getting these?
As soon as they buy. They drop out automatically, with nothing to manage by hand.
How is this different from Post-webinar?
Post-webinar follows one webinar replay. This follows a guide download, with no event date involved.
Do these texts respect quiet hours?
Always. They are marketing messages, so they never go out overnight and need the person's text consent.