Skip to content

Lead magnets

Create and manage the free guides and offers leads opt in for, and what happens when they do.

Why it exists

Lead magnets turn ad traffic and followers into contacts we can follow up with. Each is an opt-in page plus a delivery email, a first text and an AI conversation, so a broken one quietly costs leads.

How it works

  1. The list shows each magnet with its page, kind, file, offer doc and status. A file missing or no file badge means a PDF magnet has nothing to deliver.
  2. Click New magnet or a title. Set the title, slug (the web address), kind, design and the Live switch.
  3. Fill in the page, the file, the offer doc and the delivery email.
  4. Write the SMS opener and choose the AI persona. The opener is sent once, on a first opt-in only.
  5. On opt-in the person becomes a contact, the opt-in counts as text consent unless they replied STOP before, and they move to the AI route.

Works with

Common questions

What if someone opts in twice?

The opener is not resent, because that reads like a robot. The conversation is flagged for follow-up and the AI reaches out instead.

What does switching Live off do?

The public page stops working and visitors see page not found.

Can the email use their name?

Yes. It fills in first name, magnet title and the download note.

Want to see it working?

A 30 minute walkthrough of Niche Engine, Niche Content and Niche Community, shaped around your business. No slides, no pressure, just the product.